Why marketing is not [so] evil

I think of marketing and my writing life as a love-hate relationship. In my mind, marketing is all about hard sales and finding channels to keep generating profit.

After giving it some thought, I came to a realization: marketing is like maths. You can’t escape them. They’re always there. They’re part of your life, and you need them. Creative work is not the exception.

Continue reading “Why marketing is not [so] evil”

Getting Lost and Finding Yourself

Sometimes the only way to ever find yourself is to get completely lost. (Kellie Elmore)

 

In your artistic journey, there’s a mix of emotions.

Sometimes, you feel in full control of the direction of your ideas. You can clearly visualize the outcome of your endeavours.

Other times, you don’t know where to start. As soon as you have an idea, it fades away or something tells you it’s not going to work.

We all go through those highs and lows.

It’s alright.

Struggling is necessary to discover aspects of yourself that in other circumstances you wouldn’t have learned.

Sailors didn’t gain experience in a calm sea.